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Showing posts from April, 2018

Mobile-Friendly Website: All you need to Know

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With most of the people surfing the internet on their mobile phones and searching information on Google on their phones, it becomes evident for companies to make their websites mobile responsive. If your site is not apt for smartphones, it will lack way too behind in the long run and will make it difficult for you to outrun the competition. With the ease of accessing information on the go, mobiles have become the most accepted source to views thing online. Before we go ahead further, you need to understand what a mobile-friendly website it. Such a model makes it easier for people to view the content of a site on smartphones as it is optimised for similar devices. It will easily adjust according to the size of the screen and its resolution. Overall, this makes navigation easier and larger text which makes it comfortable to read. The touch-friendly elements added to the site are also done to keep it in synchronisation with the device. How is it useful? Having w

Why is Social Media Important for Web Traffic?

Increasing traffic to the website can be done through social media pages( SMM ). If you want to increase the number of potential customers visiting your website, then the pages of your brand have to be managed in the right manner. Especially for start-ups its evident that you make your pages shown above the rest. Various aspects of marketing includes blogging, building strategies and campaigning for your brand. Some of the factors which you need to take care for the marketing includes the following: ·         Search engine optimisation (SEO) ·         Social media advertising (SMA) ·         Marketing automation ·         Integrated digital marketing ·         Analysis Many other methods are included to improve the process of digital marketing for companies and improve their online ranking, reputation and other aspects that are required to improve the online work. Increasing traffic to your pages means directly more prospective clients to your website w

How does Social Media Proves to be a Boon for Businesses?

Social media is a platform where many companies promote their brands through dedicated pages so that they can target a larger audience and catch the attention of prospective clients. However, at times it becomes difficult to manage the pages of a brand, wherein a reputed socialmedia advertising agency comes into play. They help companies or organisations to promote their services through proper and planned manner. With the help of the agency, many companies are able to target large number of people. The proper marketing campaign is set up by the professionals who will take care of each and every aspect. What is social media management? This includes managing the social media account and pages of a company at different platforms including Facebook, Instagram, Pinterest, LinkedIn and Twitter. The different ways through which the products are managed on the platforms are: v Regular updates : Your customers want to get regular updates from you, whether it is about the promot